The Direct Energy Business Demand Response solution is uniquely designed around our customers. We deliver state-of-the-art monitoring technology that provides usage insights at the equipment level. It's part of the complete offering of electricity and natural solutions we offer at Direct Energy Business, a leading retail energy supplier.

Regulated by the Federal Energy Regulatory Commission (FERC), the New York Independent System Operator (NYISO) is a not-for-profit corporation that manages the movement of wholesale electricity in New York. Its primary function is to maintain the reliability of the power grid throughout the region, and Demand Response programs play an important role in achieving this goal.

NYISO Demand Response Program Details

  • The summer program runs from May to October; the winter program runs from November to April.
  • Direct Energy Business will notify facilities at least 21 hours prior to a potential Demand Response event and provide at least a 2-hour notice before an actual event occurs.

Since 2004, there has been an average of one to two events per year

Participation is Easy

You may generate new, recurring revenue by reducing your electricity consumption through the Direct Energy Business Demand Response program. From customizing your curtailment plan to distributing your monthly payments, we will help simplify your participation.

The table below indicates the estimated capacity payment per 1,000 kilowatts (kW) that could result from participating in Demand Response (Your actual payment will vary based on factors unique to you):

Estimated Yearly Payment (per 1,000 kW)*
REGION SUMMER 2014 WINTER 2014/2015 TOTAL ONE YEAR REVENUE OPPORTUNITY
Lower Hudson Valley $55,200 $33,600 $88,800
Upstate New York $23,520 $14,400 $37,920
* Estimated yearly payments are based on clearing prices in the forward capacity market ($/MW-day or $/kW-month) and multiplied by 1MW for the full year. Actual value will vary based on several factors.


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