10 Things You Need to Know Before Small Business Saturday

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Small Business Saturday has gained popularity in recent years as an important way to support your local businesses.

This year, Small Business Saturday will take place on Saturday, November 26, 2016. To help celebrate the positive impact small businesses have in our communities, we’ve put together this list of ten things you should know ahead of Small Business Saturday.

10. The inaugural Small Business Saturday was created by American Express and took place on the first Saturday after Thanksgiving in 2010. 

9. The initial aim of Small Business Saturday was to create a day between Black Friday and Cyber Monday that was solely devoted to promoting small and locally-owned businesses.

8. Small businesses currently account for an impressive 54 percent of all sales in the United States.

7. According to the Small Business Administration (SBA), there were 28.2 million U.S. small businesses in 2011, making up the majority of employers in all 50 states.   

6. Over a 20-year period between 1993 and 2013, small businesses accounted for 14.9 million net new jobs created in the United States.


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5. Among high patenting firms, small businesses produce 16 times more patents per employee than large patenting firms.

4. According to the National Women's Business Council, there were 9.9 million women-owned businesses in 2012, a 27.5 percent increase over the prior five years. 

3. Small Business Saturday now has nearly 3.5 million likes on Facebook!

2. Direct Energy Business recognizes the importance of small businesses and has a distinct small business focus, with a special customer care team dedicated to serving our more than 200,000 small business customers.

1. Direct Energy Business is committed to providing affordable energy plans and offerings for your small business. 

We're proud to help small businesses meet and manage their energy needs.

For tips and information on how to cut your business’s energy bill, check out our 50 energy saving tips for small businesses.

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