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Direct Energy to provide solar electricity to businesses

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As you may know, solar power distribution is experiencing significant growth in the United States. This trend presents wonderful opportunities for retail energy providers such as Direct Energy to differentiate itself from its competitors, which is why I am excited about Direct Energy’s first-ever solar deal – a multimillion dollar agreement with SolarCity.

The two companies have created a dedicated investment fund capable of financing up to $124 million in solar projects for businesses. While many retail electricity providers ask customers to pay a price premium for a “green energy” option, SolarCity can make it possible for many of our customers to pay less for solar electricity than they currently pay for utility rates.

The deal will complement our other business product offerings while supporting our customers’ corporate sustainability goals, and will better position us as a total energy management service provider for our commercial and industrial customers. Through the arrangement, eligible Direct Energy commercial and industrial customers will be able to utilize solar power with little or no upfront cost, depending on the customer’s choice of plans.

We’re always striving to Make Businesses Better, and adding solar projects to our mix of offerings will allow us to build longer-term relationships with our customers.

Posted: September 10, 2013